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Fancy something visual?

I'ma keep this short and sweet because the real go

I'ma keep this short and sweet because the real gold can be found when you swipe left 😉

Industry trends are showing a MASSIVE move towards authentic content and messaging...

Clients and customers are getting wiser by the day, and are becoming a lot more intentional with where they place their hard-earned money 💸

So, the best gift you could give your business this festive season is awareness and mastery over your messaging.

And this is where this post comes in, tied with a boy and left under your tree 🎁

This post dives into the (often unconscious) ways in which we create manipulative marketing messages. It's time to make the unconscious, conscious - it's time to allow yourself to be seen.

It is safe for us to do so, and if anyone says that it's not - let them go.

It's time to write it with clarity. Write it with purpose. Write it with Meraki 💗

2024 Trend Predictions for magnetic messaging that

2024 Trend Predictions for magnetic messaging that is going to connect AND convert 🌟

The new year is right around the corner! Here’s an exclusive sneak peek at the trends we foresee taking off in 2024 when it comes to authentic marketing and messaging:

1️⃣ Pressure for high-value content

This will be big because with Instagram alone now housing over 3 billion accounts, it's starting to sound (and feel) like an overcrowded market where everyone is trying to convince you to take their 'best morning prices'.

If you want your content to stand out and shine, it's time to level up ❤‍🔥

2️⃣ Storytelling and SEO will become more and more NB

This is a biggie, but we’re betting this will make waves next year - storytelling is an age-old technique that will never go out of fashion and Instagram is already favouring SEO over hashtags, locations or tags. In the end, words and stories = connection and the ability for people to find you 😘

3️⃣ Authenticity & Energetics will take centre stage

Mark our words: this will shape marketing and messaging approaches in 2024. Buyers are getting smart - they don't want to be seen as sales metrics. They want to be felt, heard and acknowledged for the beating human heart that they are, and they are going to be looking for brands who honour that and who are real 💗

Do you agree with these and what else do you foresee?

Let us know in the comments: What trend are YOU most excited about for next year? ⭐

2023 Wrapped for Meraki Messaging! Here is what ha

Sometimes the online space makes launching feel li

Sometimes the online space makes launching feel like rocket science 🚀 - but the truth is that it's really not.

If you have gained credibility, your offer is valuable, your messaging clear and visionary, and your sales approach streamlined, then it becomes pretty darn easy to hit those big numbers when launching an offer that you are over-the-moon about 🌜

No jokes.

And so, here are 3 successful automated funnel ideas to to help you get to where you actually want to be - having the ink and numbers to write that paycheck you've been dreaming about WITHOUT having to hustle it out 24/7.

These were taken from @manychat latest email. If you haven't checked out their tech and platform, do yourself a favour and do so.

They make automating your sales funnel a lot simpler and easier than ever before. And yes, yesity yes, their platform is suuuper easy to use and navigate.

Want to see it in action? DM me with the words 'sales template' to see the automated process in action (and get some really valuable assets to add to your resource bank ~ because yes, if you screw up the sales page, you may just screw up the launch. And nobody wants that).

#Copywriter #copywriting #businessgrowth #marketingstrategy #marketingtips #digitalmarketing #shescales

Writing website copy for wellness brands is just o

This has been the secret to creating an aligned ma

This has been the secret to creating an aligned marketing plan (in fact, it worked so well that we put an entire Moon Marketing Kit together for you)

Simply DM us with the words ‘moon journal’ to download it FREE of charge – our gift to you this holiday season to help you elevate your marketing for 2024 🥂

Have you ever thought about how a customer's buying decisions will change according to the phases of the moon? 🌑🌒🌓🌔🌕

I know, it's a tad out there, but I have always been one to connect the dots and create strategies and plans that are unique (and that actually work).

So, is it scientific proof or the placebo effect? 🤔

A study in 2013 showed that most participants slept for 20 minutes during the full moon, leading to a decrease in Melatonin, which in turn decreases serotonin (the ‘feel good’ hormone) and increases stress. Some studies have also shown a slight change in cardiovascular conditions during a full moon 🌕

I never take anything I read as pure fact, which is why we welcome The Placebo Effect into the room as another possible answer. The placebo effect occurs when a person’s physical or mental health improves or changes after believing something enough.

So, if you get told enough times that the full moon will make you cranky and irritable, it maay just have an effect on you and make it bring it into reality.

The cause for our change in emotional and mental behaviour during the full moon and new moon doesn’t really matter (I just love researching) – what does matter is that it happens. Tune into your mood during the moon phases and see how it shifts.

So, with that being said, if you are planning a BIG LAUNCH, when is the best time to sell?

Research shows that buyers are more likely to say yes (and I’m talking about a full-bodied yes in the body) during the phase of the new moon. This is especially true for high ticket items and long-commitments, such as courses, memberships or programs.

(continued in the comments - cause hey, it's a BIG topic) 👇

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Conversion Copywriting Infused with Energetics to Create Brands Rooted in Purpose.

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